
If you fell foul of our April Fools’ prank earlier today, let us reassure you that as great as the faux-brand is, the actual brand will be much more comprehensive!
Interestingly, according to Peter Holden who works for Holden’s Agency, Southampton is well-known for its sea kale exports. Therefore the faux-brand has been inspired by the city’s maritime heritage.
Look out for more information about the next stage of the REAL brand coming soon!